A racy video game commercial featuring Tennis great Serena Williams was shelved by developer 2K Sports after it was deemed too risqué for television.
The 60-second spot for "Top Spin 4" features a scantily-clad Serena playing the new video game against an actress wearing even less clothing. The matchup is billed as "the world's sexiest tennis player" against "the world's sexiest tennis gamer." There are shots of nearly bare bottoms, unseemly facial expressions and lots of cleavage, accompanied by a thumping techno beat and suggestive moaning. At the end of the ad, Williams asks breathily, "You realize this is a fantasy, right?"
A link to the video was sent out on Twitter earlier this week by the actress who appears in the ad. After an immediate backlash, 2K Sports distanced itself from the commercial. Check it:
There's some other chick in it, but apparently that doesn't matter...