According to tvbythenumbers.com, which cites an official from Fox Sports, the network has already sold 80 percent of its advertising inventory for Super Bowl XLV next February at Cowboys Stadium.Cost for ads has been slightly ahead of the $2.3 million per minute that CBS Sports charged for the Super Bowl this past year.
So, in terms of TV presentation, only one question remains about the big game -- the halftime entertainment. That announcement could come, if it follows the usual NFL timeline, before training camps open in July. With the game in Dallas, a crossover country-type performer (Garth Brooks, Kenny Chesney) has been championed by some, but the NFL has most often leaned toward aging rock bands.
Fox previously announced that its hit show "Glee" would get the coveted post-Super Bowl timeslot.